Commercial Information:

A Smash Hit was a 2009 / 2010 Doritos "Crash The Superbowl" commercial submission. "A Smash Hit" was written and directed by Chris Armstrong

Doritos Commercial - A Smash Hit

"A Smash Hit" - An ever-escalating competion occurs between three musicians when a gorgeous rock chick asks for the last bag of Doritos.

  • Director: Chris Armstrong
  • Writer: Chris Armstrong
  • Production Company: Elysian Pictures
  • Producer: Jenn Gotzon
  • Producer: Matthew Phillips
  • Producer: Emma Cameron
  • Co-Producer: Loren Brock
  • DP: Brandon Lippard
  • Editor: Chris Witt, Chandra Hope
  • Actors: Jared Day, Nicholas Goehner, Eric Marinho, Jenn Gotzon




:30 Version - A Smash Hit
Doritos A Smash Hit :30 Version









In 2008 / 2009 Chris Armstrong wrote and directed "The Chase" which was a Doritos Crash The Super Bowl Top Five Finalist and went on to air nationaly.

In addition to shooting "A Smash Hit", writer and director Chris Armstrong filmed two additional Doritos spots for the 2009 / 2010 contest. Those commercials can be viewed on the: Doritos 2010 Commercial page.